Pacific Power

SMART METER CAMPAIGN

I’ve written numerous customer campaigns and outreach materials for PacifiCorp, Pacific Power, and Rocky Mountain Power.

For this project, we worked with the Pacific Power team to create an awareness campaign for their new smart meter installation program.

Print and digital assets drove to a smart meter microsite that we also refreshed with a new story and visuals. To complete the campaign, we created a series of videos that told the full smart meter story, from their features and benefits to their role in a clean energy future for the state.